I needed to see where I wanted to first go so I brainstormed a bit more.
I did a few more sketches to begin:
My re-design took in to account all the criticism and took out the elements that did not work.
I immediately used the four panel gird in my sketches.
I first returned to the drawing board to better lay out my grid. I removed the solid three panel on both sides and instead put four panels on the back so I could better explain "design-thinking."
Even at this point I was unsure of how to fix it. I went through trial-and-error until I got a somewhat presentable product. And even then...
Here is my final design:
(will upload when I find non-corrupt file)
A few more tweaks with the pictures were all that was left.
I went with the white because I thought it was better than picking a solid background color. I also changed up the grid in the back and fixed the photos so they were better quality.
The grid on the back I think worked especially better than before. It removed the three panel grid and allowed for me to show step-by-step the design process. Incredibly meta if I might add.
This design is far from perfect but for some reason this brochure is beyond me. I am not sure why I struggled so much with this one but it really gave me a huge appreciation for the time and energy put into these designs. Kudos to those who do this for a living.
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